Selena Gomez Partners With La’Mariette on Swim Collection

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Selena Gomez said it’s time to urge in your swimsuit and hit the beach. The singer-songwriter recently partnered with La’Mariette on a brand-new swim collection, launching Saturday, July 3. The printing operation includes six swim styles: two tops, two bottoms, a one-piece, and a sarong — beat the brand’s Aura print, which was inspired by Selena’s vibrant personality and features bright purples, reds, and greens.

“The Aura print is inspired by Selena, her aura shines through in everything she does and that we want everyone else to feel that kind of transformative feeling of being their most authentic self,” explained La’Mariette co-founder Morgan Brutocao during a handout. “Selena’s confidence is unmatched and having the ability to style a print together with her which embodies that’s so rewarding.” With a spread of designs and coverage options, the road aims to supply something for each body.

From the strappy bikini top to the sarong which will be worn a mess of the way (including a hair accessory!), there’s plenty of possibilities for having a trendy and Selena-approved summer. Available in sizes XS-XXL, the gathering retails from $49-$119 and is currently available to get online. “It was really fun for us to fiddle with creating swimsuits because Theresa, Morgan, and that I love being outside such a lot,” Selena said during a handout, pertaining to La’Mariette’s founders, Theresa Mingus and Morgan Brutocao. “After browsing swatches, my favorite color was purple, I wanted to remain far away from colors I’m wont to like red and white. Purple felt different on behalf of me and that we added pops of color like green and neons here and there, it really becomes your own suit however you wear it.”

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